Search Engine Optimisation (SEO) is the work that goes into making your website relevant and trusted in the eyes of the Search Engines.
SEO considers how search engines work and what people are searching for. It is the practice of improving a website’s ranking in search engine results for specific search queries, or keywords. In order for your business to rank high it is essential to get the keyword selection right.
Adworx Digital will assist you to select the most relevant keywords specific to your business, by providing Keyword research. Your websites popularity is one of the most important factors taken into account by the search engines when determining overall rank.
At Adworx Digital our proven methods will vastly improve your presence on Search Engines.
Our SEO services include:
- Website Optimisation – structure your website and make it Search Engine Friendly.
- Expert Keyword Selection & consultation – add relevant content to drive traffic to your website
- Directories and Site submissions – submitting your website to the major search engines & directories
- Social, Competitive, and Keyword Link Building – Publishing your website on social networks, and where you competitors are building backlinks for keywords you are trying to rank for
- Blogs, Articles, and Content Submissions – unique content posted on the web with links back to your website
- Monthly Reporting
Benefits of SEO
Low Cost: Organic positioning on the front page of Google can be achieved for specific keywords at a relatively low cost compared to other forms of advertising.
Increase in Traffic: You will be able to monitor the increase in traffic to your website through the Google Analytics reporting platform. SEO is a long-term strategy and it can take up to 6 months for your ad to appear for the selected keywords on a first page search result. When this is achieved traffic to your website will increase at a steady pace.
Brand Credibility: First page positioning on Google in the organic listings will increase your brand credibility. Internet users trust Google to return results for reputable companies on their first page search results.
Great ROI: Approximately 4% of visitors to your website, who have arrived there by clicking on your organic listing, will convert to a sale.
Match competitor activity: More and more businesses are recognising the benefits of SEO marketing. If your competitors are using this form of marketing they will be appearing on Google search results ahead of your website. You have the opportunity to rank amongst them or ahead of them by implementing an effective SEO marketing strategy.
Grow Your Business: SEO has the potential to bring thousands of visitors to your website daily. If you are looking to grow then it is a great investment and may be what you need to take your business to the next level.
Stand Out: With over 250 million websites on the net, it can be hard to stand out, especially if the market you compete in, is highly competitive. Applying SEO practices will assist with rankings and in turn help you to stand out in the crowd.
Clicks: Approximately 60% of organic click goes to the first result. Working your way through to this position by applying effective SEO practices is crucial.
Data: The data collected through analytics can be valuable to identify new opportunities and future growth for your business.
Want your website to rank high organically?
Make a start today, call the team at Adworx Digital for a free no obligation consultation.